British artist VV Brown debuts her new single, “Samson” with a brand new video (in which she DOES NOT APPEAR). You may remember her sound being a little more soulful, but she’s traded that in for a more Bjork-inspired, electronic sound.
In an interview with HungerTV, VV explains the change of sound:
I feel like I’ve grown so much as a women and an artist. Maturity has been a huge catalyst. I wrote my first record in 2007. I was growing up whilst I was touring. Your album is a snap shot of a time in your life and you have to carry that sonic photograph with you as you change.
She explains that after her debut album, 2009′s Travelling Like the Light, she began working on her sophomore set, but completely abandoned the project, as well as her record label…
Brown went on to add that when she began working with other artists and diving further in the fashion community, she found “purer” ways to express herself and hopes that her fans walk with her during her reinvention. Peep her new video up top!